BMW M GmbH is further elevating the first-ever BMW XM with the introduction of the BMW XM Label Red, designed for customers who crave bold, standout design and exceptional performance in a vehicle that transcends traditional conventions.
The power output of the BMW XM Label Red has been boosted by 95hp to 748hp compared with the standard model, while distinctive design elements set the BMW XM Label Red apart, including Toronto Red metallic accents on the exterior, unique 22-inch light-alloy wheels with red accents and a striking black and red interior colour scheme that exudes visual appeal and sportiness.
The BMW XM marks the first model since the BMW M1 to be designed exclusively as a high-performance car by BMW M GmbH, blending the muscular proportions of a dynamic Sports Activity Vehicle with an extroverted exterior design characterised by expansive surfaces, clean lines, and a luxury-class BMW front-end aesthetic.
The BMW XM Label Red will debut at the Auto Shanghai international motor show in April 2023. Production is set to begin in August 2023 at BMW Group Plant Spartanburg, USA, with the first UK customer deliveries in the autumn.
An exclusive limited run of the top-tier BMW XM Label Red will also be introduced in 2023. With just 500 units to be built for sale worldwide, the BMW XM Label Red Edition will showcase a BMW Individual Frozen Carbon Black metallic exterior finish with further red exterior accents surrounding the Kidney grille.
M HYBRID system with top-level and precisely judged performance.
With a system output increased to 748 hp, the new top-of-the-line model outperforms the standard BMW XM by 95 hp. System torque is up by 200 Nm (147 lb-ft) and now peaks at 1,000 Nm (737 lb-ft), with power channelled to the road via the M xDrive all-wheel-drive system.
The electric motor draws its energy from a high-voltage lithium-ion battery integrated into the underbody area, which is a product of fifth-generation BMW eDrive technology. The lithium-ion battery stands out with its high energy density at a cell and battery pack level. It has a usable energy content of 25.7 kWh. Together with the electric motor’s excellent efficiency and the system of intelligent energy management, this enables an electric range of 47 – 52 miles (WLTP).
The power delivery of the electric motor gains a soundtrack of its own, in the form of the BMW IconicSounds Electric developed as part of a collaboration between the BMW Group and film score composer Hans Zimmer.
The M HYBRID system Combined Charging Unit enables AC charging at up to 7.4 kW. This means the high-voltage battery can be replenished from zero to 100 per cent charge in 4.25 hours. Predictive heat management reduces charging times by carefully warming or cooling the battery.
V8 engine with cutting-edge M TwinPower Turbo technology and high-revving character.
In the BMW XM Label Red, the V8 makes an even greater contribution to the system output generated alongside the electric motor when compared with the standard model, producing a maximum output of 585 hp at 5,600 rpm. Peak torque is 750 Nm (553 lb-ft) – an increase of 100 Nm (74 lb-ft) over the version of the engine in the standard BMW XM – and is on tap across an extremely wide rev band of 1,800 to 5,400 rpm.
With two electronically controlled and continuously adjustable flaps, the BMW XM Label Red sports exhaust system provides an emotionally rich accompaniment to the engine’s power delivery with a vibrancy and energy not normally associated with an eight-cylinder unit. The engine sound has a very distinctive quality, as do the two pairs of dual tailpipes, with the individual pipes arranged one above the other.
The distinguishing features of the XM Label Red include an accent band in Toronto Red metallic around the side window frames, although a black accent band can also be specified. The use of red also extends to the model badges and the wheel inserts. The BMW XM Label Red is fitted as standard with 22-inch light-alloy wheels. The surrounds for the BMW M kidney grille and diffuser elements come in Black high-gloss.
The new model is available in Brooklyn Grey, or customers can also choose from more than 50 BMW Individual special paint finishes, including the new BMW Individual Urban Green, BMW Individual Petrol Mica metallic, BMW Individual Anglesey Green metallic and BMW Individual Sepia metallic.
A black/red colour scheme also brings a visually appealing and sporting flavour to the interior of the BMW XM Label Red. The distinctive three-dimensional headliner and the trim for the body pillars have black surfaces. Red is used to bring an extra sense of exclusivity to the diamond-shaped upper sections of the backrests and the integrated head restraints of the seats for the driver and front passenger and the outer rear seats. This is complemented by red contrast stitching for the black surfaces of the seats, instrument panel, door trim and centre console, and the likewise red accents for the air vents. Among the other exclusive features of the BMW XM Label Red interior are a red “XM” badge below the control display and an interior trim strip in Carbon Fibre satin effect with red and blue accent threads highlighting this as an M car.
Autobrief Snippets
- BMW M GmbH introduces the BMW XM Label Red, featuring a boosted power output of 748hp and 1,000 Nm system torque.
- Striking design elements include Toronto Red metallic accents and a unique black and red interior colour scheme.
- M HYBRID system combines the latest generation BMW eDrive technology and V8 engine, with acceleration from 0 – 62 mph in 3.8 seconds.
- Production commencing August 2023, plus an exclusive Edition model also available with only 500 units worldwide.